SURPRISE & DELIGHT

Surprise & Delight allows our clients to insert themselves into relevant online conversations, building brand awareness through tangible interactions with Hispanic consumers of different levels of influence.

HOW IT WORKS

Using OYE! social listening technology, our team listens to what consumers are saying in any language about our clients' brands and topics that are relevant to the industries we cater to. Depending on level of influence, we send consumers a proprietary mix of items within a personalized box, containing samples, coupons or even full-size product. These influencers are champions of sharing and will express their gratefulness as well as the efficacy of our client’s brands/products. (Our team handles fulfillment of all samples, packages, coupons, etc.)

Learn More About OYE! Business Intelligence
RESULTS WE DELIVER

With our Surprise & Delight program, our team has shipped over 1,000 personalized boxes for a global consumer packaged goods company that targets multicultural consumers that have a significant influence on their social media channel of choice. These personalized boxes deliver a tangible experience to the target consumer and generated over 5,000 total User Generated Content (UGC) posts, 600,000 total engagements and over 5,500,000 total impressions in 2017 alone.