Nativa will now be Coworking in central Phoenix
A new office for Nativa If you hadn’t heard, Nativa is now coworking in Phoenix! We are excited to be the primary tenant at Coworking on 15th Ave, a local office space in central Phoenix….
A new office for Nativa If you hadn’t heard, Nativa is now coworking in Phoenix! We are excited to be the primary tenant at Coworking on 15th Ave, a local office space in central Phoenix….
Targeting Hispanics With Facebook Advertisements When it comes to marketing, not all target audiences are created equal. Ensuring that the message is properly tailored for each demographic is paramount to the success of a campaign….
The Dilemma with Facebook Ad Targeting Crafting an effective Facebook advertising campaign is a key tool in helming a successful paid promotion. Beyond writing copy that’s succinct and persuasive and selecting images that convey your…
The Annual Digital Retreat This story is about a meeting, but not just any typical meeting. Three teams met for the first time, “face to face,” across three states a cumulative 3,000 miles apart. While…
As mentioned in my recent post on the Hispanic Retail 360 Summit, marketers must often make tough decisions on which conferences to attend, given that there are time and budget constraints. While LATISM 2012 was…
Great food and conversation set the tone for the events that transpired during Hispanic Heritage Month at the Hispanic Women’s Corporation (HWC) Professional Development & Leadership Institute. Having mingled successfully in the previous few months,I was fortunate…
Every year there are scores of conferences that beckon my attention. They all claim to be the go-to event where you will not only learn key strategies, but also have the chance to connect with…
Recently I have seen more and more discussion about people feeling very uncomfortable with Facebook using their name and image on social ads. I wrote about this last year on the dangers of showing up…