To help bring our readers’ attention to trends in user-generated content, we asked marketing leaders and social media managers to discuss what trends they were seeing in user-generated content to obtain their best insights. They…
Nativa’s Spectrum Entry for 2022 Award. 2022 Spectrum Awards Nativa is honored to, once again, compete with the Valley’s best and brightest marketing, advertising, and public relations agencies for the AMA Phoenix Spectrum Awards. Nativa…
As Nativa works extensively with influencers for a number of our clients, one of the questions that came up recently was how engaged Black and Hispanic audiences are by celebrity endorsements? We wanted to know…
Why is Multicultural Marketing Important? To help you recognize the importance of multicultural marketing, we asked marketing professionals and business owners this question for their best insights. From engaging customers in the right context to…