Case Studies

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January 27, 2021
Marvel vs DC: Where do Minorities Stand in The Comic Book Rivalry
November 24, 2020
From Chevy to Nissan: Are Diverse Consumers Satisfied with Top Car Brands?
August 30, 2019
The Hispanic Opinion on Healthcare
October 23, 2017
Winning Latino Fans – Game of Thrones Case Study
June 5, 2016
Hispanic Zika Virus Research – U.S. and Latin American Analysis of the Mosquito-Borne Disease
March 10, 2016
The Horrors of Cross-Cultural Advertising Translations
November 17, 2015
Hispanic Marketing during Hispanic Heritage Month – Major League Baseball
November 13, 2015
Leading the Majors: The Man behind the D-backs Hispanic Sports Marketing Initiative